Trueroas
What is True ROAS?
True ROAS is an innovative tool designed to optimize eCommerce ad spending by accurately tracking orders from Shopify and WooCommerce in a cookie-less environment. It provides a centralized source of truth that enhances ad performance by utilizing server-side signals and advanced attribution methods. By leveraging True ROAS, eCommerce businesses can significantly improve their return on ad spend (ROAS), ensuring they maximize the effectiveness of their advertising campaigns.
How to use True ROAS?
- Sign Up: Visit the True ROAS website and create an account to start your free trial.
- Install the App: Integrate the True ROAS app with your Shopify or WooCommerce store by following the installation instructions provided.
- Connect Your Ads: Link your Meta and Google Ads accounts to True ROAS for comprehensive tracking.
- Start Tracking: Begin monitoring your ad performance, focusing on conversions and optimizing your campaigns based on the insights provided.
What are the main features of True ROAS?
- Accurate Order Tracking: Tracks all orders from Shopify and WooCommerce without relying on cookies.
- Server-Side Signals: Utilizes advanced tracking methods to provide reliable data for ad performance.
- AI-Powered Attribution: Offers insights into what drives sales, allowing for better decision-making.
- Zero Learning Curve: Designed for ease of use with a quick setup process.
- Performance Visualization: Displays clear metrics on ad performance, helping to identify winning campaigns.
Who is True ROAS for?
True ROAS is ideal for eCommerce businesses using Shopify or WooCommerce that want to optimize their advertising spend. It is particularly beneficial for marketers, business owners, and data analysts who need accurate tracking and insights into ad performance. Companies looking to reduce wasted ad spend while increasing sales can greatly benefit from the advanced features offered by True ROAS.
What are the use cases of True ROAS?
- Ad Campaign Optimization: Use True ROAS to identify which ads are driving sales and adjust budgets accordingly.
- Performance Reporting: Generate detailed reports to analyze ad performance and improve future campaigns.
- Cost Reduction: Leverage insights to cut down on ineffective ad spend, achieving higher returns on investment.
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Trueroas Pros and Cons
Pros
- Accurate Tracking in Cookie-less Environment: True ROAS allows accurate tracking of Shopify and WooCommerce orders, even in a cookie-less world, ensuring reliable data for ad spend optimization.
- Quick Setup and Easy to Use: The tool boasts a 2-minute setup time and a zero learning curve, making it accessible for users without technical expertise.
- AI-Powered Attribution for Enhanced ROAS: True ROAS utilizes AI to provide insights into what drives sales, helping users achieve significantly higher return on ad spend (ROAS).
Cons
No cons data detected for this tool
Trueroas Pricing
Pay as You Go
Track for free under $5,000 sales per month. Starts at only $29. Sell less, pay less. Sell more, pay more — but at a lower rate.
Scale
Pay based on your revenue. Your price is $73/mo for a monthly revenue of $25k. Current rate: $29 per $10k.
Unlimited
Fixed price, unlimited tracking for $500/mo. Includes unlimited monthly revenue, priority support, dedicated account manager, custom integrations, and CAPI included.
For the latest pricing, please visit this link: https://www.trueroas.com/pricing
Prices are subject to change. Please visit the official website for the most up-to-date pricing information.
Trueroas Reviews
TrueROAS changed how we approach advertising completely. We cut our ad spend by 30% while increasing sales by 42%. - Sarah Johnson, Marketing Director, FashionRetail Inc.
Major improvements in 2 months - Kit Walsh.
$8500 extra revenue - XFactor Advertising Ad Agency.
For more reviews, visit this link: https://trueroas.io#reviews
